This is Nathan. He is 12 years old. He’s from London, Ohio. Greatness is not beyond his reach, nor is it for any of us.
I don’t know what caused me to look up this commercial today, but I’m glad I did. For those who don’t remember this was on of the better commercial to drop last year, but it was also one of the most controversial.
I thought it was a grand slam right from the jump, but as always, the PC Police decided that this was one of the most disrespectful things of all times – the fact that NIKE was “exploiting” an overweight kid to push their products on people. Whatever. Nathan, the kid in the commercial, was 5 foot 3 at the time and over 230 pounds. He was 12 years old.
After the commercial, Nathan, and his mother, vowed to lose weight through working out and eating right, and NIKE vowed to come back and shoot that side of the story too if Nate and his mom carried through. I couldn’t find any update newer than April of this year, but at that time Nate had dropped 30+ pounds with plans to drop another 30 more.
BEFORE and AFTER (and ongoing) video of Nathan on NBC